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Snapchat Rolls Out My AI Chatbot Globally; Announces New Features, AR Tools at Snap Partner Summit 2023
Snap , the parent company of Snapchat , held its Snap Partner Summit 2023 on Tuesday (April 19) and introduced a slew of new features and experiences to enhance user experience on the platform. The company has added new options to its signature story formats in the annual event and added fresh Calling Lenses and location-sharing options for the Snap Map. It has also introduced new programmes to assist creators in monetisation and engagement with their audience. Snap is also expanding its AR try-on features that let users use their cameras to virtually try on products. It is also rolling out My AI chatbot running on OpenAI's GPT technology to global markets. The social media company claimed that it has reached over 750 million monthly active users around the world. At the virtual summit, Snap announced new Calling Lenses that let users appear together in one frame during video calls without any grid. Stories are getting two new options — After Dark and Communities. The former can b...
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